Ready to start your Mythic Journey?
TWO ROADS TO IMMORTALITY - YOUR DREAM STARTS TODAY!
SIGNATURE IS DEAD. FOUNDERS LIVE FOREVER.
We don't endorse artists - we create brands that last a lifetime.
Signature is Dead. Founders Live Forever
YOUR NAME. Not on the headstock
—ON THE COMPANY.
Most brands beg artists for endorsements.
We don’t.
We recruit founders.
The Manifesto
We don’t endorse artists. We create brands. Most builders beg for endorsements.
We don’t.
Our job is building legends. Yours is earning it.
If you want a sponsorship, look elsewhere.
If you want a paycheck, be our employee.
If you want a legacy, sit down. We need to talk.
TWO ROADS TO IMMORTALITY
Mythic-Owned Brands (Royalty Track)
You become the face of a line.
We own the company.
You earn every time your name is sold and played.- Backstage Series
- Studio Series
- Headliner Series
Artist-Owned Companies (Founder Track)
You don’t get a signature.
You get a brand.
A real one.
With equity, valuation, and legacy.
Both paths lead to one result:
Your name outlives you.- Producer Package
- Label Launch
- Empire Release
Road To Success
ROYALTY TRACK
No/Low Risk, Passive Income, endless opportunity! Turn your following into a real paycheck. Get paid every time someone plays your brand. We handle manufacturing, sales, marketing, support, and fulfillment. You become the creative force and earn royalties or buy-out value as your brand grows.Call
Multicolumn
Level I - Backstage Series
No risk, no investment. You sell our guitars as an affiliate. They have our name on the headstock. You list them on a website, social media etc and sell them. You get royalties on every sale. No cosmetic input.
Royalties: 3%Level II - Studio Series $4,999
What You Get:
- Our house models with your logo.
- 2 custom models of your design.
- Custom pickups and cosmetic control
- Artist landing page + promo media kit
- 5% lifetime royalties on sales
- 10% off personal prototype builds
Level III - Headliner Series $7,499
For $7,499, you’ll get all of our house models with your own logo, plus you can design 2 custom guitar models and 1 bass with signature pickups, limited edition finishes, and a cinematic launch video. You’ll also get 8% royalties on every sale, plus a buy-out option once your brand hits $250K in revenue.
What You Get:- 2–3 custom models with signature pickups
- Limited edition finishes and launch video
- 8% lifetime royalties
- Buy-out option after $250K in revenue
When revenue hits $250K,you can purchase full ownershipof your brand—at a fixed price, no surprises.Your fanbase does the scaling.
You decide when you become a founder.
GET THE MOST OUT OF IT
FOUNDER TRACK
Your company won’t ask permission to exist. We build more than guitars.We build markets.We establish equity.We manufacture your legacy in volume.
Multicolumn
Level IV – Producer Package $14,999
Build Your Brand. Start Your Legacy.
We’ll help you launch a fully functional guitar brand. You’ll own the name, logo, and brand identity, and we’ll design 3 custom models to your specifications. You control the pricing and profits.
We take care of the manufacturing, fulfillment, and orders. You’re officially in business, and we’re here to make it happen.
What You Get:
- Name, logo, and brand identity
- 2 custom models designed
- We manufacture, fulfill, and handle orders
- You set the price and keep the profits
Level V – Label Launch $24,999
Aggressive Growth. Real Marketing. Real Impact.
You’ll get everything in Level IV plus trademark and IP protection. You’ll receive 3 custom models, a complete marketing kit, professional photography, and ads set up. We’ll help get your guitars into stores, and target a six-figure launch with a strong online and offline presence.
What You Get:
- Everything in Level IV
- Trademark & IP protection
- 3 custom models designed
- Full marketing launch kit, professional photography, and video
- Funnel & ads setup
- Dealer intro package
Level VI – Empire Release
Build a Corporation. Create a Legacy.
We’ll form your LLC, your DBA, and your EIN.
You’ll get your domain name and a fully built Shopify store. We’ll design up to 5 custom guitars with your branding, and put you on the map with a dedicated affiliate program. We’ll run your ads, manage marketing campaigns, and get your guitars into stores, distributors, wholesalers, and retailers. We handle everything from orders to fulfillment, making sure your brand scales to its full potential.
What You Get:
- LLC, DBA, EIN, domain name
- Fully built Shopify store
- 5 custom models designed
- Your own logo on Mythic’s house guitars
- Affiliate program setup
- Ads and marketing management
- Distribution to stores, wholesalers, and retailers
- Full-scale fulfillment and order handling
THE DOOR DOESN'T OPEN BY ACCIDENT
Not everyone gets in.We don’t chase artists.We choose founders. Not a sponsorship. A legacy invitation.
Contact form
(For Artists Who Want a Legacy, Not a Sponsorship)This program isn’t for hobbyists, discount hunters, or endorsement collectors.If you believe your name deserves to be on a guitar brand—read carefully.If you don’t, stop here. This isn’t for you.
Brand Establishment FAQ
WHAT IS MYTHIC SIGNATURE LAB™?
What is Mythic Signature Lab™?
It’s a program where musicians launch signature guitar brands, not just signature models.
You either:
- Earn royalties from a line we own, or
- Build a company you own, with Mythic manufacturing behind it.
No sponsorships. No begging for exposure.
You’re not here for free guitars. You’re here to build equity.
Do I need a fanbase?
Yes. A brand needs customers.
You don’t need millions, just a loyal tribe that listens when you speak.
If you can convince people to change strings, they’ll change guitars.
Do I have to promote the guitars?
On the royalty track (Levels I–III): No.
On the founder track (Levels IV–VI): Yes, because it’s your company.
We build the product. If you own the company, you build the market.
Can I choose any shape/style I want?
Yes—with a caveat.
We design guitars that can scale, not one-off art pieces.
If it can’t be mass-produced, it won’t become a brand.
We build legacies, not wall hangers.
MONEY & INVESTMENT QUESTIONS
Why do I have to pay if I’m the artist?
Because this isn’t a sponsorship. You’re not working for us. We’re building a brand under you.
Think of it like buying into a business, not begging for a discount.
Do I get free guitars?
No.
You get wholesale pricing on your own brand.
If you want free gear, ask a company that values you as advertising, not equity.
Free guitars make you a mascot. Wholesale guitars make you a CEO.
How do royalties work?
On Levels I–III: You earn royalties per guitar sold.
You don’t handle manufacturing or customer support.
You get paid on a set schedule.
Your tone becomes residual income. Your name becomes an asset.
On Levels IV-VI: You set your own prices and make profit as owner of the business.
Why does Level III have a buy-out option?
Because Level III is for artists who want to grow into ownership, not jump straight into it.
If your line blows up, you can purchase your brand for a fixed price we guarantee from day one.
There’s no mystery math or manipulation later.
Can I finance the investment?
Yes—serious applicants can finance, use business loans, or sponsorship from investors/labels.
If your career isn’t worth investing in, it’s not ready to become a brand.
OWNERSHIP & CONTROL
Who owns the designs?
Royalty Track: Mythic owns them.
Founder Track: You own the brand, we own manufacturing and CAD IP.
This keeps quality consistent and prevents copycat factories from ripping your name off.
We protect your brand from becoming cheap overseas merch.
Can I move manufacturing to a different company later?
Royalty Track: You can’t. You don’t own the brand.
Founder Track: You can, after fulfilling your contract term and minimum production volume.
Quality builds your legacy. Stability builds your revenue.
Do I control the pricing of my guitars?
Royalty Track: Mythic sets the pricing (brand stability).
Founder Track: You set the price. You set the margins.
Founders don’t ask permission to make money.
PRODUCTION & QUALITY
What kind of wood, hardware, and electronics do we use?
The same we use in our own Mythic and OEM builds:
- Real tonewood (not “furniture wood”)
- Premium hardware options
- Boutique pickup partnerships
- Hand-finished craftsmanship
If it wouldn’t impress us, it won’t carry your name.
What if I want something weird or experimental?
Cool.
We’ll engineer it—as long as it can scale.
If it can’t be mass-produced, we’ll offer alternatives that preserve your idea without killing manufacturability.
Art + Engineering = Legacy.
Where are the guitars built?
Austin, Texas. USA. Not imported. Not rebranded. Real builders. Real shop. Real production.
BUSINESS RESULTS
How much can a brand really make?
A small, loyal fanbase of 300–500 buyers can generate:
- $250K–$1M/year in product revenue
- With margins of 40–55%
That’s more than most musicians make touring.
Is this risky?
Royalty Track: No risk. No payment. Earn later.
Founder Track: Yes, just like any real business.
The only thing riskier than investing in your brand is relying on the music industry to take care of you.
Does Mythic help market the brand?
On Founder Track (Levels V and VI): Yes.
We provide:
Full launch campaigns
Dealer strategies
Distribution plans
NAMM exposure (Level VI)
We build machines. You build demand.
What if I don’t have a fanbase yet?
Then your job is to build one first.
Come back when people respect your tone enough to buy it.
We’re here for founders, not freeloaders.
What if I only want free guitars or exposure deals?
We respect your hustle, but that’s not what we do.
Some companies will pay you with glue and plywood.
This isn’t one of them.
What if I’m not good enough to be a founder?
Then become good enough. Founders are made, not gifted.
Are you a logo on a headstock… or a name on a legacy?
If you’re the second one:
Apply to Mythic Signature Lab™
Not a sponsorship. A legacy invitation.
